Digital transformation is more than just new technology for charities. It’s about changing how a charity operates, tells its stories, raises money and delivers value. It’s about creating an improved experience for everyone involved – including supporters, volunteers and service users.
The charities that have taken on digital technology can now operate more efficiently, store and analyse data more safely, and provide better services for their clients. They can also utilize the data to highlight areas that need improvement. This helps to increase trust and transparency, which in turn will result in more donations and a more engagement with the general public.
A recent survey of leaders of charities found that many charities still struggle to overcome the obstacles to digital transformation. Particularly funding was viewed as the biggest obstacle, with 40% of charities stating they need more funds to purchase software and devices. The need to train staff and volunteers is a different issue. 38 percent of charities require additional education to help them transition to digital. Many charities struggle to meet the demands of digital transformation with their ongoing work with customers.
It’s also important to remember that taking advantage of digital technology doesn’t have to be costly. There are a variety of low-cost options that are available, such as online courses and workshops for free. It’s also an excellent idea to take advantage of the expertise and networks already present in the workplace or among volunteers.
If a click for source charity is looking to make their digital journey more successful, it’s essential to design a website that is optimized that will serve as the basis for their other digital services. This could include the use of social media to promote fundraising efforts and boosts engagement, or a platform for creating engaging content that connects with their audience.
A charity can also begin developing their digital services the most efficiently feasible way by using software that allows them to automatize their processes and deliver more effective outcomes for their users. A digital health and wellness app like Medli, for example, allows charities to collect real-world data from patients through an application. Then they can make use of the data to discover insights that can improve the quality of healthcare.
This means that the future is bright for charities that embrace the possibilities of digital transformation. By doing so they’ll be able deliver on their vision and raise more funds and best serve their beneficiaries. It is crucial that charities are aware of the current trends in digital transformation, so they can be ready when the time comes for them to switch. If you’re interested in changing your charity’s digital strategy, contact us to speak with one of our experts today!
